Pillar 4 : Memorable Promotions
The Memorable Promotions digital media package is built on a 6-pillar calendar marketing strategy created through radio promotions, social media and in-store promotions enlightening each local marketplace.
Tying around a Headline Theme Weekend Event in your store coordinated with the ‘Memo-Promos’.
6 Pillar Memorable Moments Events :
Valentines Day | Mothers Day | Fathers Day | Summer Celebrations | Giving Thanks | Holiday Celebrations
Radio Promotions are back with vengeance creating a new way to feel and enter the experience around the Memorable Time. Like all new resurgences, it must be re-tooled, re-created and re-innovating to create new results.
The 2.0 version of the classic radio promotion has an innovated triangular approach through connecting three categories:
Radio Audience
Jewelry Brick & Mortar stores
Local Charities
The secondary triangular approach is re-imagining and re-tooling the current radio promotions model building impactful ways that excite local markets.
Heartfelt Interactive Gratitude themed contests
Substantial jewelry prizes
Every contest gives back to a local charity-combination with each contest
Building an alliance with local charities and creating a chance to give back while entering a contest is a win/win.